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Is eFootball™ AI generated?

KONAMISep 29, 2021Steam page ↗

AI made partial base images for event backgrounds, retouched some player images, produced some stadium announcement audio, generated and copyedited some text, and reviewed some translations.

The disclosure hedges how much was made with AI ("some", "certain assets").

eFootball™ header image

AI by part, from the developer's disclosure

4 of 9 parts mention AI

What the developer wrote

During the development of this game, generative AI is used to create reference materials and support production tasks. Specifically, AI is utilised when carrying out the following processes. ・ Partial creation of base images used for background art production of Events ・ Partial retouching work of some player images in accordance with license agreements, such as the removal of visual defects on strips. ・ Production of some audio for stadium announcements ・ Generation and copyediting of some text ・ Review of some translations Across all processes, AI-generated content is only used for support purposes. The final version is always verified and edited by the development team before use. The quality of all final content is ensured through human evaluation.

Steam "AI Generated Content Disclosure" · first seen Oct 26, 2026 · last checked Oct 26, 2026

Part by part

ArtIn-game art, sprites, textures, 3D modelsAI-assisted
Store pageCapsules, screenshots, trailers, store textNot mentioned
VoiceVoice acting and narrationAI-generated
MusicSoundtrackNot mentioned
Sound effectsSound effects and ambienceNot mentioned
WritingStory, dialogue, item and quest textAI-generated
TranslationLocalized versionsAI-assisted
CodeProgramming and toolingNot mentioned
Live generationContent generated while you playNot mentioned
  • AI-generated
  • AI-assisted
  • Mentioned, unclear
  • Says no AI
  • Not mentioned

Player reports

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Reports from players with the game in their library will sit next to the developer's disclosure, never replace it.